Abco Products - Machinery catalogue
![Abco machinery catalogue - front cover and other pages](./images/projects/project3/catalogue front.jpg)
![Abco machinery catalogue - complete cover](./images/projects/project3/catalogue machinery cover.jpg)
![Abco products catalogue - front cover and other pages](./images/projects/project3/catalogue product cover.jpg)
In conjunction with designing Abcopro's new website and CMS, I produced a new editorial design for the machinery catalogue's 3rd edition. I had already created a design language for the company and new visual branding, used on all of their digital marketing material and templates.
Striving for information consistency between the new catalogue and website, I made sure that the table of contents remained up-to-date and in sync with the website's mega menu and also that the main categories for equipment were set out with page dividers.
![Abco machinery catalogue - table of contents and webssite mega menu](./images/projects/project3/catalogue content and website mega menu.jpg)
Additionally, the digital and printed catalogues provide extra detail, which is not contained in the website, such as: parts and accessories, and advertising for new equipment.
![Abco machinery catalogue - i-mop lite](./images/projects/project3/catalogue product 1.jpg)
![Co-botic ad](./images/projects/project3/catalogue product 2.jpg)
![Abco machinery catalogue - Pacvac Superpro 700](./images/projects/project3/catalogue product 3.jpg)
![Silent Elite ad](./images/projects/project3/catalogue product 4.jpg)
![Phillip ad](./images/projects/project3/catalogue product 5.jpg)
![Abco machinery catalogue - Stihl BGA 57 Blower](./images/projects/project3/catalogue product 6.jpg)